Eleventh annual survey · 854 investors · August 2025

The year Australian investors started selling.

The 2025 PIPA Annual Property Investor Sentiment Survey is the most comprehensive read yet on what Australia’s property investors are doing, and why. Rising costs, policy uncertainty and a fourth straight year of investors leaving the market, set against a quiet return of optimism.

53%

of investors said they would stop investing in property if negative gearing were changed.

What the survey found

16.7%

sold at least one investment property

up from 14.1% in 2024 and 12.1% in 2023

53%

would stop investing if negative gearing changed

only 22% said they would continue

59%

say the next 12 months is a good time to buy

up sharply from 45.7% last year

64%

were unaware of Victoria’s vacant residential land tax

and 60% have limited knowledge of tenancy law changes

Why they sold

Reasons given by investors who sold at least one property in the year to August 2025. More than half had held the property five years or longer.

  • To reduce total debt exposure 42% 41.7%, up from 32.9%
  • Holding and compliance costs 40% 40.4%, down from 44.1%
  • Conditions were good to realise a gain 35%
  • Increased land tax or government charges 32% consistent with prior years
  • Needed money for other purposes 30%

Where they would buy now

The best place to invest in Australia right now, as nominated by respondents. Melbourne’s jump is the largest single movement in the survey.

  • Melbourne 41% up from 26.3%
  • Brisbane 16.5% steady
  • Perth 9.2% down from 25.2% in 2023
  • Regional Queensland 8%
  • Adelaide 5%
  • Sydney 5%

Where the rental homes went

Of the properties investors sold, 42% went to another investor. The remaining 58% went to owner occupiers and first home buyers, which removes them from the rental pool permanently. That is the structural point behind the numbers.

22.1%

Melbourne

up from 21.7%

19.7%

Brisbane

down from 26.1%

15.8%

Regional Qld

up from 7.4%

11.0%

Perth

first time in the top five

7.9%

Regional Vic

down from 9.3%

6.3%

Sydney

down from 14.9%

Investors are being asked to navigate increasingly complex regulatory environments with little support or clarity, and the consequences are playing out in real time.

PIPA Annual Investor Sentiment Survey 2025

Victoria was named the least accommodating state for property investors for the second year running, followed by the ACT and New South Wales. Western Australia was again named the most pro investment, followed by Queensland.

Why professional standards matter

The survey asks investors directly what they expect from the people advising them. The answer has been consistent for years and it strengthened again in 2025.

93%

believe property investment advice should only come from someone with formal training or education

85%

are aware of PIPA, up from 75% last year

77%

say PIPA membership and a code of conduct would positively influence who they work with

68%

say a QPIA® qualification would influence their choice of adviser, up from 62%

Find a QPIA® adviser About the QPIA® program

Get the full 2025 report

Seventeen pages, every question, every chart, and the state by state breakdown. It arrives by email within a minute.

  • 854 investors surveyed across Australia
  • Conducted online in August 2025, published September 2025
  • Eleventh consecutive year of the survey
  • Drawn from the PIPA and PICA investor databases

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About the survey

The 2025 PIPA Annual Property Investor Sentiment Survey was conducted online in August 2025. Respondents were sourced from the PIPA and PICA databases of property investors, as well as member and non member client databases. PICA is the not for profit association for Australian property investors.

PIPA’s membership includes qualified property investment advisers alongside financial planners, buyers agents, accountants, mortgage brokers, real estate agents, conveyancers, depreciation specialists, lenders and developers.

Media enquiries about this research are welcome. See the newsroom for contacts and previous releases.